Instant Nostalgia…
“The beloved Polaroid, in all its clunky, hands-on, hit-and-miss old-fashionedness, is a pre-digital classic that is refusing to die quietly”
The Observer
Early last year, the Polaroid corporation ceased to produce its iconic film.
The 9 October 2009 sees a Polaroid exhibition called ‘Polaroid EXP.09.10.09′ opening at the Atlas Gallery and featuring all the greats…
Nobuyoshi Araki
David Bailey
Peter Blake
Elliott Erwitt
Walker Evans
Jim Goldberg
Philippe Halsman
Barbara Kasten
André Kertesz
William Klein
David Leventhal
Robert Mapplethorpe
Mary Ellen Mark
Steven Meisel
Helmut Newton
Marc Quinn
The exhibition at the Atlas gallery on Dorset Street, London W1 will see the final ‘use by’ or expiration date of the last batch of Polaroid film manufactured. A wide selection of Polaroid prints by photographers who have either worked directly with the Polaroid Corporation as part of their research program or who have become famous for the quality of their Polaroid prints either alongside or independent from their traditional camera-based work. It traces the development and use of this unique medium up to the present day.
Artist Marc Quinn writes of this experience, “What I like about Polaroids is that they are like a sculpture of a photograph. In other words, when you press the button, the Polaroid comes out of the camera, and image is transformed into an object”
Text Credit: Atlas Gallery Press release
